Privacy & cookies
Last updated: 1 November 2026
Who we are
Smart Chef is a brand of Savvies Limited, registered in England and Wales (company no. 15862159), Latitude Court, 3 Albert Basin Way, London E16 2QP. Savvies Limited is the controller of personal data collected through smartchef.uk. You can contact us about privacy at info@smartchef.uk.
What we collect
This website does not have accounts, a checkout or contact forms, so we collect very little.
- Emails you send us. If you email support, we receive your name, email address, any order number and what you tell us. We use this only to answer you and to deal with product queries or faults.
- Basic technical data. Our hosting provider, Cloudflare, processes standard request data such as IP address and browser type to deliver the site and protect it from attacks. We may use Cloudflare Web Analytics, which counts visits without cookies and without identifying you.
Buying on Amazon
When you click a "Buy" button you leave this website and go to Amazon.co.uk or Amazon.ie. Your purchase, payment, delivery and returns are handled by Amazon under Amazon's own privacy notice. Links may include an Amazon Attribution code so we can see how many visits came from this site. Amazon does not share your personal details with us through this code.
Our lawful basis
We answer your emails because you asked us to (legitimate interests and, where you have bought a product, to meet our obligations to you). Technical data is processed for our legitimate interest in running a secure website.
How long we keep it
Support emails are kept for up to 2 years after the conversation ends, or longer if needed for a warranty or legal claim.
Your rights
Under UK GDPR and EU GDPR you can ask for a copy of your data, ask us to correct or delete it, object to how we use it, or restrict its use. Email us to make a request. If you're unhappy with our answer you can complain to the Information Commissioner's Office (ico.org.uk) in the UK or the Data Protection Commission (dataprotection.ie) in Ireland.
Cookies
We do not use advertising or tracking cookies. The site saves one small preference in your browser's local storage, sc-region, so it remembers whether you chose UK or Ireland. It is strictly necessary for the country switch to work and is never sent to us. You can clear it at any time in your browser settings.
Google Fonts serves our typefaces, which means your browser connects to Google's servers to download them.
Changes
If we change this notice we'll update the date at the top of this page.